Marlboro Nightlife Artworks

Marlboro Nightlife Artworks
Cigarette kiosks inside many Greater Cincinnati night spots contain only one brand. Small square napkins are emblazoned with a Camel or the Marlboro man. So are the matchbooks and ashtrays. Cigarette marketing targets night life KBA Marketing developed this marketing strategy for Camel as a way to combat aggressive Marlboro marketing. KBA is a lifestyle ...

Kent Micronite

Kent Micronite
Kent is a brand of cigarettes. Kent’s Micronite filter was introduced shortly after the publication of a series of articles in Reader’s Digest in 1952 entitled “Cancer by the Carton”, that scared American consumers into seeking out a filter brand at a time when most brands were filterless. From March 1952 until at least May ...